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Winter Marketing Ideas to Keep Your Small Business Thriving
As the temperature drops and winter settles in, it's easy to feel like your business might be slowing down too. But don’t worry—just because it's chilly outside doesn't mean your business has to hibernate. In fact, the winter months can be…
How to Build a Loyal Community Around Your Business (And Why It Matters)
Running a small business can feel like a never-ending challenge! Between wearing all the hats and trying to get your name out there, it can often feel like you're just shouting into the void. But here’s the silver lining: when you…
Crafting the Perfect Elevator Pitch for Your Business
Ever found yourself in a situation where someone asks, “What do you do?” and you go blank? Or, even worse—your answer drags on and leaves them yawning? Whether you're at a networking event, casually chatting, or introducing yourself online, having a…
Old-School Advertising: Printed Marketing Items That Continue to Impress
It is easy to understand why small businesses feel so overwhelmed when it comes to marketing; with social media, email marketing, and online advertising dominating the landscape, it can feel like traditional marketing methods, aka physically printed marketing materials, have been left in the dust. But here's the thing – old-school marketing is far from dead…